
Ohio NFL fans have no shortage of ways to get action down, but not every option delivers the same value.
Online sports betting is legal in Ohio, and the state has quickly become one of the most active NFL betting markets in the country. Traditional sportsbooks operate alongside emerging prediction market platforms, giving users multiple ways to approach the season.
As we start out 2026, the real question for Ohio bettors is where can the best value be found.
Ohio’s competitive market still carries meaningful operational costs for sportsbooks. When costs rise, sportsbooks protect margins the same way they always have: by embedding their built-in take into the pricing. When entering into the NFL playoffs stretch, those small pricing inefficiencies matter far more than flash-in-the-pan promos.
That’s why many Ohio players now split their NFL action across both traditional sportsbooks and market-based platforms like Novig and Kalshi, depending on the type of trade they're placing.
Below are the best platforms for trading the NFL in Ohio, ranked based on NFL-specific strengths and trade-offs.
Each platform was evaluated not only on general betting features, but more importantly on how it performs specifically for NFL betting:
Novig is best suited for players who treat the NFL as a long-term strategy and are strategic about finding the best prices.
Instead of a sportsbook setting fixed odds, Novig operates as a peer-to-peer sports prediction market. That structural difference shows up most clearly on the NFL’s most popular and liquid markets: spreads and totals.
Why it works for the NFL
If your NFL approach prioritizes season-long efficiency and price, Novig is the strongest primary platform in Ohio.
FanDuel shines on NFL Sundays, particularly for bettors who like in-game action.
NFL strengths
NFL trade-offs
FanDuel works well as a complement to a price-first platform, especially for live NFL betting or standard weekly action.
DraftKings offers one of the deepest NFL betting menus available in Ohio.
NFL strengths
NFL trade-offs
DraftKings is best used selectively when a specific NFL market or promo aligns with your strategy.
Caesars appeals to NFL bettors who value rewards beyond just the bets placed.
NFL strengths
NFL trade-offs
Caesars makes sense if NFL betting fits into a broader rewards strategy rather than a pure price play.
Kalshi earns the No. 5 ranking due to its general focus on markets outside of sports.
Kalshi is a regulated financial-style prediction market where you buy and sell contracts on specific outcomes. That structure can offer unique opportunities to slice up niche NFL questions.
NFL strengths
NFL trade-offs
Kalshi makes sense as a supplemental tool for specialized trading angles, not the backbone of a week-to-week NFL approach.
The NFL is a volume-driven sport. Most players aren’t placing one wager but are instead placing dozens over a season. In that environment, pricing beats promotions every time.
Novig’s peer-to-peer structure doesn’t eliminate risk, but it often improves pricing on the exact NFL markets players use most. Over 18 weeks, that difference compounds.
Better prices lead to:
To make that difference clear, let’s look at a real-world example.
Odds are provided from FanDuel Sportsbook and Novig Prediction Market and updated as of Wednesday, Jan. 14th at 4:53 p.m. ET.
This comparison looks at the Divisional Round matchup between the Buffalo Bills and Denver Broncos.
Denver is a slight home favorite in this matchup, with both platforms offering tight lines across spreads, totals, and the moneyline. Even so, Novig provides better pricing on every core NFL market compared to FanDuel.
Compared to FanDuel, Novig offers stronger pricing across all three major NFL markets in this matchup. While the spread stays the same at +1.5, Novig improves the price by 10 cents on Buffalo. On the total, the difference is even more pronounced, flipping Buffalo’s over from a negative price to +107, which dramatically lowers the break-even threshold.
On the moneyline, Novig again comes out ahead. A Bills win pays +107 instead of +100, meaning a $100 trade returns $7 more for the same outcome.
These are not flashy differences, but after a season of NFL trades, pricing edges like these are exactly what separate long-term efficiency from break-even betting.
For NFL betting in Ohio in 2026, the smartest setup is balanced:
Is online NFL betting legal in Ohio?
Yes. Ohio allows legal online sports betting through licensed operators.
Is Novig legal in Ohio?
Yes. Novig operates as a sports prediction market and is available in Ohio.
Is Kalshi available in Ohio?
Yes. Kalshi operates as a regulated prediction market and offers certain NFL-related contracts.
Which platform is best for NFL spreads and totals?
Novig is often the best starting point due to market-driven pricing, though players should always compare lines.
Are sportsbook rewards important for NFL betting?
They can be, but only if you actually use the perks. For most NFL bettors, pricing matters more.
Should I use more than one app during the NFL season?
Yes. Many experienced players use Novig for price efficiency and another sportsbook for finding random niche menu items.